Our sense of smell is the most important link to our memory, yet is often the most overlooked. This project is an ongoing experiment that gives people the opportunity to blindly smell a scent that they come into contact with every day, for example, their shampoo or bed linens.
While some described the scents as something that was “somehow familiar”, others had specific feelings, people or memories that they associated with the scent. For this experiment, I am most interested in continuing to learn about how our senses and unconscious mind help link us to memories, people, places and experiences.
Personal work 2014